"He was 6'5" with little to no patience," Rodin recalls, describing the visionary founder as a man who had strong principles, valued frugality, and deeply respected customers. The founder's influence was rooted in the company's culture, but to remain competitive amidst changing market demands, global competition, and rising customer expectations, Marshall Industries needed a dramatic transformation with a new leader at its helm.
"He saw me as a kid for so many years, and then one day, I was doing his job," Rodin reflects, acknowledging the delicate task of earning respect while leading with conviction.
Every founder-to-CEO transition raises the question of what parts of the founder's vision and values to preserve. For Marshall Industries, keeping the founder's core principles at the center of the company was key. Rodin recalls, "Gordon Marshall's persona, values, and culture were timeless... his D..."
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