"The value of side project time is hard to overstate, and more workplaces should not just provide it but actively encourage it."
"Most risky projects fizzle, often teaching us something. Others succeed and become attractive businesses."
"We can't optimize our way to quality solutions and original ideas. To try is a self-defeating fantasy."
"The extent to which Google still supports the practice 20 years on is hazy, and though other tech big hitters talk a good game, it doesn't seem terribly widespread."
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