RTÉ is bringing back presenter and influencer Garrihy to 2FM for a new afternoon slot, seeking €225,000 for its annual advertising package. Garrihy, who previously left the station, is returning with a six-figure salary, making her the biggest name on 2FM. This move is part of an effort to revamp 2FM’s lineup, responding to recent listener declines. RTÉ is confident due to her significant social media following and the ability to attract sponsors. The changes come amidst a general drop in ratings for various shows on the station, including its Drive and Breakfast programs.
RTÉ is seeking €225,000 for an annual advertising package for influencer and presenter Garrihy, who returns to 2FM for a new afternoon show.
Garrihy's return, backed by a six-figure salary, is part of RTÉ's strategy to revitalize 2FM's programming amidst declining listener numbers.
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