Many news organizations, driven by key funding, are proactively exploring generative AI to enhance journalism. It's a departure from the reactive stance taken towards past technologies.
My prediction for 2025 includes teams focusing on immediate real-world problems. The pressure to demonstrate quick successes will encourage innovative, low-hanging fruit projects in media.
The generative AI landscape is broad. Journalism should aim beyond just using tools like ChatGPT, and instead seek to explore and develop new innovative solutions.
The article proposes collaborative areas for research in journalism and AI, urging industry professionals to shift towards proactive explorations in evaluating AI models and their effectiveness.
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