"The thing that had the strongest connection to someone's propensity to develop a habit and their propensity to give...is sociability - that it gives people things to talk about." Sam Cholke highlights the importance of real-world relationships in news consumption.
"When there isn't a community around you to help you make sense of the news together... it feels disconnected, it's a chore that is going to make you feel bad and it isn't really a fulfilling experience." Benjamin Toff emphasizes the impact of community on news engagement.
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