Fox Corporation announced the acquisition of Red Seat Ventures, a notable digital media company that specializes in assisting former mainstream media figures like Tucker Carlson and Megyn Kelly in their independent online programming ventures. While Red Seat will operate independently under Fox's Tubi Media Group, this acquisition ties prominent personalities back to the Murdoch media empire, enabling them to capitalize on the digital and streaming landscape. Though no purchase price was disclosed, the deal reflects Fox's effort to engage with the active online creator economy, as many previous corporate media figures move toward independence.
The acquisition of Red Seat Ventures positions Fox Corporation strategically within the burgeoning online creator economy, allowing former corporate media figures to re-establish their presence.
Red Seat will continue to operate independently within Fox's Tubi Media Group, linking key former Fox talents to Murdoch’s media empire without direct oversight.
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