The article details recent significant acquisitions, including T-Mobile's purchase of UK-based ad tech firm Blis for $175 million, which follows their acquisition of Vistar Media. It also mentions Applovin's negotiation to sell its gaming unit, valued at $900 million, to Tripledot Studios, shifting focus towards advertising. In another industry development, Google is lobbying against government measures that could force a breakup of the company, suggesting potential economic and security risks. Lastly, Disney is laying off around 200 employees across its TV networks to cut costs, impacting primarily ABC News operations.
The latest industry acquisitions include T-Mobile's acquisition of ad tech firm Blis for $175m, while Applovin is reportedly selling its gaming unit for $900m.
Google met with the US government to advocate against breaking up the company, warning that regulatory changes could negatively impact the American economy.
Disney plans to cut 200 jobs across its TV networks as part of a strategy to reduce costs, primarily impacting ABC News operations.
T-Mobile's acquisition of Vistar Media confirms its commitment to enhancing capabilities in digital advertising, with a focus on location-based marketing.
Collection
[
|
...
]