Monthly active users totaled 562 million as of March, with modest sequential and year-over-year declines tied to channel investment strategy changes and user experience enhancements. Daily active users reached 254 million in March and rose slightly quarter over quarter due to stronger core engagement and improved retention. Total net revenues were $421.3 million, up 6%, with constant currency growth of 1%. Advertising revenues increased to $369.8 million, up 9%, driven by Internet Services, Automobiles, and Local Services. Non-GAAP operating income was $119.8 million, with a 28% margin versus 33% last year, reflecting higher product and marketing investments. AI integration improved ad targeting, bidding, and creative generation, with about 40% of ad materials AI-generated and double-digit eCPM growth in promoted information feeds.
"AI Integration -- Enhanced ad targeting, bidding, and creative generation, with approximately 40% of ad materials consumed now AI-generated, and double-digit eCPM growth in promoted information feeds."
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