The landmark case Federal Trade Commission v. Meta Platforms examines whether Meta's acquisitions of Instagram and WhatsApp violated antitrust laws by eliminating competition. It introduces the concept of a 'buy or bury' strategy in U.S. law, questioning if the company maintained dominance illegally. While Meta argues it competes with platforms like TikTok and Snap, the F.T.C. seeks to demonstrate these acquisitions cemented its monopoly, with potential significant implications for future mergers in Silicon Valley, amidst increasing regulatory scrutiny of the tech industry.
The case Federal Trade Commission v. Meta Platforms will for the first time try to stretch theories of U.S. antitrust law to include what regulators call a buy or bury strategy.
Meta has countered that it faces ample competition in social media from TikTok, Snap, Reddit, and LinkedIn, and that regulators approved the acquisitions at the time.
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