"People generally consider SPO a business development tool to define the partners to exclude from the trading chain or publishers to onboard... the extended SPO toolkit... can also have a robust account management instrument to detect the best-selling chains even if there are more hops in place."
"For businesses, this functionality is a game-changer. It gives you the power to dig deep into how specific sellers, verified through sellers.json and ads.txt, are impacting your sRCPM... by blocking unverified or low-performing sellers, you're not just cleaning up your supply chain but actively boosting your earnings."
"It's all about giving you the transparency and control you need to make smarter, more profitable decisions for your platform."
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