Snapchat CEO Talks Zuckerberg, Moderation, AR Glasses and More
Briefly

The article discusses the transformative impact of Elon Musk's acquisition of Twitter, now X, particularly in the realm of content moderation and social media dynamics. It highlights the shift towards platforms like Bluesky and Threads as users seek alternatives. The article further examines Meta's responsiveness to political changes regarding content moderation, especially during different administrations. In contrast, Snap is featured for its robust AR ecosystem, which presents a significant barrier for competitors due to its vast user base and established content creation by developers. Snap is also facing challenges in production logistics due to its partnership with Chinese manufacturers.
I think [since] Elon bought Twitter, now called X, that it's almost like this domino effect has happened in terms of content moderation, in terms of the types of voices on social media, in terms of this big movement around censorship and free speech.
It's hard to copy complex technologies and ecosystems with hundreds of millions of users and thousands of developers creating content, as in the case of Snap's AR experiences.
When you have that very complicated technology, it's hard to copy. And when you have an ecosystem of people who are using it... it becomes very hard to copy the four million Lenses that developers created for our platform.
It's interesting about Meta's choices is what they've tended to do is follow the political winds. They did a lot of very proactive content moderation, and that was something... the White House was asking them to do.
Read at Social Media Today
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