Premion Buys CTV-Focused DSP Octillion | AdExchanger
Briefly

"Owning more technology is 'the right path' to stay competitive in the race for a slice of the CTV pie," said Tom Cox, President of Premion and SVP of corporate development at TEGNA.
"Consider this acquisition 'a version of supply-path optimization for local CTV'," said Chris Karl, Chief Business Development Officer at JEGI CLARITY.
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