A new partnership between LTK and Pinterest will allow high-performing posts on LTK to be shared automatically on Pinterest, significantly increasing visibility for influencers. This initiative targets the large user base of Pinterest, especially appealing to Gen Z women who predominantly use LTK for shopping. Over time, the program will expand, enhancing opportunities for influencers to earn affiliate commissions as their styled images reach potential buyers. This move also addresses the challenges Pinterest faces with an influx of AI-generated content, steering focus towards more authentic influencer posts.
LTK influencers will soon reach a larger audience through Pinterest as their posts will be cross-posted, enhancing affiliate earnings by tapping into Pinterest's user base.
The collaboration aims to leverage Pinterest's vast audience, with the hope of improving affiliate earnings for LTK influencers through engaging, styled content shared on the platform.
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