Brian Lesser, a highly regarded executive in the industry, will become the new CEO of GroupM, bringing extensive experience in data- and technology-driven marketing along with a strong vision for the future of the business.
Brian Lesser has a history with WPP, having previously served as CEO of GroupM in North America and contributed to the development of addressable advertising products and technology within GroupM.
Lesser expresses his excitement in returning to WPP and GroupM, highlighting the culture of innovation and collaboration within the organizations that drive exceptional work for advertisers.
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