""By enabling retailers to monetise their first-party data across every touchpoint, our exclusive partnership with Futura DDB transforms digital shelf space into a high-performance revenue engine," said Emrah Adsan, CEO of GoWit."
""We are helping retailers deliver seamless connectivity, from on-site and off-site ads to in-store digital displays. Together with Futura DDB, we look forward to equipping the retailers and brands in the Adriatic region with the tools to lead in the omnichannel commerce era, ensuring every impression becomes a measurable opportunity for growth.""
""Through our partnership with Futura DDB, we are bringing a unified retail media infrastructure to the Adriatic region, empowering retailers and brands to scale smarter, data-driven advertising.""
""This exclusive partnership with GoWit represents a significant step forward in shaping the retail media landscape. By combining our market expertise and creative capabilities with GoWit's retail media technology, we are creating a powerful synergy.""
GoWit and Futura DDB have formed a partnership to enhance retail media capabilities across Slovenia, Croatia, Serbia, Bosnia, and Macedonia. This collaboration combines GoWit's omnichannel commerce platform with Futura DDB's regional expertise. The partnership aims to enable brands and retailers to engage high-intent audiences and monetize first-party data effectively. By integrating on-site and off-site advertising with in-store digital displays, the collaboration seeks to create a unified retail media infrastructure that empowers smarter, data-driven advertising in the Adriatic region.
Read at Exchangewire
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