"This report should be able to quickly show you your top performing assets including logos, headlines, descriptions, images, sitelinks, and other assets."
"Google has just rolled out Top Combinations under the Combinations tab for each asset groups. This new feature shows how your best-performing asset mixes - including logos, headlines, descriptions, creatives, sitelinks, structure snippets, and other assets. Here is his screenshot of this:"
"He added why this matters: Finally, more visibility into how Google's AI assembles your ads Understand which creative combinations actually drive performance Make smarter decisions on asset testing and optimization"
Google Ads Performance Max now includes a Top Combinations option under the Combinations tab for each asset group. The report surfaces top-performing mixes of assets such as logos, headlines, descriptions, images, sitelinks, structured snippets, and other creatives. The feature reveals how automated ad assembly combines assets and which combinations drive performance. Advertisers can use the report to prioritize successful assets, refine creative testing, and optimize asset mixes for better results. The report enables faster identification of effective creative pairings and supports data-driven decisions on asset selection and optimization across Performance Max campaigns.
Read at Search Engine Roundtable
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