""Our partnership with Equativ enables us to provide our customers with a thoughtful, seamless ad server platform that provides a profitable engine to the content delivery of their customers.""
""Historically, businesses in hotel and recreation have struggled to deliver advertisers with a clear path to their customers. Ad server creates the conduit for our partners to use the enhanced entertainment and interactive experience we provide as a revenue generator.""
Edison Interactive has partnered with Equativ to enhance its digital out of home (DOOH) media capabilities. This integration allows Edison Interactive to utilize Equativ's privacy-safe ad solutions, enabling clients to effectively reach OOH audiences. The partnership aims to provide a seamless ad server platform that enhances content delivery and revenue generation for businesses in hospitality and recreation. Equativ, formerly known as Smart AdServer, offers sophisticated advertising technology solutions that support Edison Interactive's content management system and DOOH strategies.
Read at Thedrum
Unable to calculate read time
Collection
[
|
...
]