The article discusses recent developments involving Disney+'s integration into Barb's Advanced campaign hub, enhancing campaign planning for advertisers. In contrast, Alden Newspapers has published editorials opposing OpenAI and Google's proposals for looser AI copyright restrictions, arguing that these changes threaten the work of creatives. This commentary highlights the different approaches media companies are taking regarding technology and AI copyright laws, with Alden also pursuing legal action against OpenAI and Microsoft.
By adding Disney+ to the Advanced campaign hub, we're addressing a key demand from our users. They can now plan ad campaigns across the UK's four largest pure-play VOD services.
Alden editorials criticized these tech giants as self-serving, arguing to protect the work of artists and creators adversely affected by their actions.
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