Today in the search forums, key updates emerged including a significant change in Google Ads where the limit for negative keywords in Performance Max campaigns increased from 100 to 10,000. In another development, the review process for policy violations in Google Ads is a collaborative effort between AI and human evaluators. Additionally, Google released Ads Editor 2.9 and began suggesting experiments when recommendations are dismissed. Lastly, they are testing a new paperclip icon to link directly to search results and have expanded GA4 accounts from 100 to 300.
Google has boosted the negative keyword limits for Performance Max (PMax) campaigns from 100 to 10,000, allowing advertisers more flexibility in their keyword management.
The Google Ads review process for policy violations involves both AI systems and human evaluators, ensuring a thorough examination of ad compliance before approval.
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