#ga4

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fromSearch Engine Roundtable
7 hours ago

Google Analytics Showing Surge In Organic Search Traffic But Search Console Flat

So I dug deeper into GA, and across all four sites I noticed a clear pattern. The spike in Google organic traffic is coming from desktop users on Windows with a screen size of 1280x720. Engagement metrics are terrible, like 2 seconds on site. It's not coming a from a specific country or just to the homepage. Traffic is spread out.
Online marketing
fromBootstrap Creative
1 day ago

How Google Ads Uses GA4 Conversions to Manufacturers More Customers

If you're a business owner or sales leader at a manufacturing company, you've probably asked this question: "We're spending money on Google Ads, but are we getting the right leads?" It's a frustratingly common problem. You see clicks, you see traffic, but the sales pipeline isn't filling up with the kind of quote requests your team can actually close. The issue often isn't your ads; it's the data you're feeding the machine.
Marketing tech
Marketing tech
fromMarTech
1 week ago

How to set up GA4 cross-domain tracking for global and multi-brand sites | MarTech

Cross-domain tracking in GA4 preserves user sessions across domains to provide accurate customer journey data and prevent misattribution.
Marketing tech
fromMarTech
1 month ago

How to optimize B2B SaaS user journeys with GA4 | MarTech

GA4 Funnel Exploration maps B2B SaaS user journeys, identifies conversion points and drop-offs, and focuses teams on revenue-driving user behaviors.
#google-analytics
fromMarTech
3 months ago
Digital life

How to use GA4 annotations to add context and clarity to your analytics | MarTech

fromMarTech
3 months ago
Digital life

How to use GA4 annotations to add context and clarity to your analytics | MarTech

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