Front Row, a New York-based e-commerce agency, acquired Build in Amsterdam, a Dutch branding agency focusing on e-commerce solutions for fashion and lifestyle brands. Founded in 2013, Build in Amsterdam specializes in creating Shopify digital stores, integrating strategy and technology to enhance user experience. This acquisition allows Front Row to provide comprehensive commerce services, from planning to optimization, thereby supporting brands throughout their e-commerce journey while adding notable clients to their portfolio. The move aims to consolidate efforts in direct-to-consumer markets across North America and parts of Europe, enhancing their digital marketing capabilities.
"At Front Row, we're building a connected commerce platform that brings together strategy, technology, and creativity to fuel e-commerce growth for today's leading brands."
"Adding Build in Amsterdam's world-class Shopify and design capabilities strengthens how we launch, scale, and optimise digital experiences."
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