Blis, a truly unique planning and buying platform, announced the launch of its new e-Guide showing how grocery shoppers are buying across the UK to help marketers understand consumers' preferences and motivations as well as practical tips on overcoming today's challenges.Blis' new e-guide, titled 'The UK grocery list: how to reach shoppers when saving money is the essential item' reveals that 46% of Brits consider themselves to be bargain hunters when it comes to shopping their groceries.
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