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They say comparison is the thief of joy, but in commerce, accurate comparisons can bring peace of mind.MikMak rolled out an "apples-to-apples comparison" tool across social, search, programmatic, streaming video and retail media Wednesday, dubbed MikMak Commerce for Retail Media.The platform upgrade ramps up its e-commerce and analytics offerings, according to CEO and founder Rachel Tipograph.
They say comparison is the thief of joy, but in commerce, accurate comparisons can bring peace of mind.MikMak rolled out an "apples-to-apples comparison" tool across social, search, programmatic, streaming video and retail media Wednesday, dubbed MikMak Commerce for Retail Media.The platform upgrade ramps up its e-commerce and analytics offerings, according to CEO and founder Rachel Tipograph.
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