GeoEdge has expanded its collaboration with AlgoriX to enhance malvertising protection across the ad supply chain. This partnership focuses on safeguarding AlgoriX's ad inventory and delivering a seamless user experience by proactively detecting and blocking malware and harmful content. AlgoriX, which serves over 300 billion ad requests per day and reaches 1.4 billion unique users monthly, benefits from GeoEdge's real-time ad quality solutions, enabling them to monitor creatives and optimize campaign performance, ultimately ensuring brand safety and facilitating more robust partnerships.
Since implementing GeoEdge's real-time ad quality solution, we've successfully prevented auto-redirect complaints. GeoEdge has freed our team to focus on building and expanding partnerships without the constant concern of bad ads damaging relationships with supply partners.
Through its partnership with GeoEdge, AlgoriX proactively detects and blocks harmful client-side malware, including redirects and sensitive content. By closing pathways exploited by threat actors, the partnership ensures a safer online experience for users worldwide.
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