Jason Kalin, with 20 years of adtech experience, joins Frequency to spearhead growth and monetization efforts for creator networks and advertisers. He previously served at Nativo, enhancing revenue and team performance. Amid rising demand for creator content, Frequency aims to tackle the infrastructure challenges in ad monetization. Kalin's strategic expertise is expected to facilitate new partnerships and innovations in this evolving landscape, positioning Frequency advantageously in the dynamic podcasting market.
Frequency has a unique vision of the future of ad monetization - not just in audio, but across all creator networks. As consumption of creator content accelerates, the lack of real infrastructure for ad monetization remains a bottleneck to new opportunities.
Jason's proven success in helping brands harness the power of content and providing publishers with greater monetization opportunities will be invaluable for advancing Frequency's mission.
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