The end of the third-party cookie doesn't have to be the end of getting good, useful data.Here are six tactics marketers can use with first-party and zero-party data to keep marketing automation programs working.First-party vs. third-party data
The first thing to know is that first-party cookies, placed in a limited number of digital touchpoints, can be an important source of data and address privacy concerns.
The first thing to know is that first-party cookies, placed in a limited number of digital touchpoints, can be an important source of data and address privacy concerns.
#information #automatically #long-history #personalization #privacy-concerns #feedback-loop #sweatshirts
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