YouTube's new "jewels" feature allows viewers to buy gifts for livestreaming creators, reminiscent of TikTok's coins, amplifying audience engagement and creator earnings.
Eligible creators in the YouTube Partner Program can earn rubies worth one cent each through gifts sent during vertical livestreams, enhancing their monetization strategy.
For the next three months, YouTube is offering a 50% bonus on earnings up to $1,000 for eligible creators as they trial the gifts feature.
The feature resembles TikTok's addictive gifting system, with notable extremes among viewers, like one who spent their inheritance and another who embezzled funds for gifting.
Collection
[
|
...
]