From November to January, X comes alive with users who are active, engaged, and ready to spend. Shoppers on X not only anticipate their next big purchase earlier but also show a greater readiness to act.
X also notes that the holiday season traditionally drives a spike in X engagement: 'We've witnessed a 20% year-over-year increase in our Holiday audience, and a substantial 125% rise in holiday-related posts.'
This ongoing growth underscores the platform's pivotal role in shaping holiday experiences, with users turning to X for everything from gift purchases and travel plans to festive decorations and recipes.
Leveraging this prime time can significantly boost your brand's visibility and sales potential.
[
Collection
]
[
|
...
]