Win Sales With a Unique Selling Proposition + 9 Examples (2024) - Shopify
Briefly

A unique selling proposition (USP) is the unique benefit that makes your business or product better than the competition, defining a clear benefit that makes your brand stand out.
A compelling USP should be assertive, focused on customer values, and more than just claiming uniqueness to effectively differentiate your brand or product.
Read at Shopify
[
|
]