Why Gatorade's nod to the past shows 'it hasn't changed' - and that's a good thing

from Creative Bloq 6 months ago

Gatorade's 'It hasn't changed' campaign is admired for its authenticity, unique perspective, and connection to different generations through figures like Michael Jordan.
Creative Bloqhttps://www.creativebloq.com/design/branding/why-gatorades-nod-to-the-past-shows-it-hasnt-changed-and-thats-a-good-thing

Nostalgia in marketing should have a clear message for new generations like Gen Z, as seen in Gatorade's successful campaign evolution with iconic sports figures.
Creative Bloqhttps://www.creativebloq.com/design/branding/why-gatorades-nod-to-the-past-shows-it-hasnt-changed-and-thats-a-good-thing

Read at Creative Bloq

#nostalgia-marketing #authenticity #generational-bridge

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Why Gatorade's nod to the past shows 'it hasn't changed' - and that's a good thingWhy Gatorade's nod to the past shows 'it hasn't changed' - and that's a good thing Briefly

Why Gatorade's nod to the past shows 'it hasn't changed' - and that's a good thing
Why Gatorade's nod to the past shows 'it hasn't changed' - and that's a good thing
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