What's the outlook for the rest of 2024?
Briefly

"When there is change in the world, from pandemics to the cost of living crisis, brands mirror their consumers and begin questioning their choices... Opportunities presenting themselves with both new and existing clients."
"The scale and breadth of the bigger, global, and more 360-integrated pitches we're witnessing in Q2 and into H2 have been unprecedented, and the competition varied."
Read at The Drum
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