What you need to know about Omnicom's acquisition of Interpublic
Briefly

This strategic acquisition creates significant value for both sets of shareholders by combining world-class, highly complementary data and technology platforms enabling new offerings to better serve our clients and drive growth, said John Wren, chairman & chief executive of Omnicom.
Our two companies have highly complementary offerings, geographic presence and cultures, added Philippe Krakowsky, Interpublic's chief exec. We also share a foundational belief in the power of ideas, enabled by technology and data.
Read at The Drum
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