Glass display windows filled with stylish mannequins, seasonal floral arrangements, and outfit and accessory pairings have long been brick-and-mortar retail's secret weapon.
Online store owners can wield similar persuasive power with a well-crafted featured products section, highlighting bestsellers, sale offers, or new collections to recreate the allure of a physical storefront.
A featured products campaign encourages customers to dig deeper into your site by elevating your most appealing or best-selling items, increasing visibility for products you're keen to promote.
Showcase different collections on your website, which is a great way to show the breadth of your product line and increase cart values by offering your customers options.
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