TikTok and other mega-platforms are engaging in an exchange of features, with TikTok reportedly introducing TikTok Notes to compete with Instagram’s image sharing. This trend underscores the slow convergence of major social services into a homogeneous 'blob of sameness.'
The strategy behind expanding feature sets like launching apps such as TikTok Notes lies in enhancing user engagement and increasing revenue. However, there's a risk of bloat that can diminish the user experience, transforming an app into something like Facebook over time.
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