When it comes to defining trends on TikTok, there's a difference between what's trending now on-trend: we refer to these as 'Trend Moments' versus 'Trend Signals'.
Whether it's through carousel slides or conversational videos featuring two characters, the common thread of these videos is how they put powerfully optimistic spins on relatable everyday situations, allowing users to see themselves in the narratives.
[
add
]
[
|
|
...
]