The End-of-the-Year Marketing Checklist That Helped Triple Our Revenue Growth | Entrepreneur
Briefly

Annual revenue growth at PostcardMania has accelerated from an average of 5% to 15% since 2020, showcasing effective strategies for top-line growth.
I emphasize top-line growth for marketing effectiveness. By focusing on new sales and leads, you can identify what drives revenue and increase profitability.
My VP of Sales highlighted the importance of our postcard campaigns, leading us to reinstate our outreach of 205,000 postcards weekly to boost new orders.
The year-end review process is crucial; compiling data on leads and sales can help businesses analyze performance and prepare strategies for future growth.
Read at Entrepreneur
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