Super Serious CMO on marketing in the modern age: 'Be a student for life'
Briefly

Krystal Hauserman emphasizes the importance of staying nimble in marketing by embracing new technologies, keeping up with the changing culture, experimenting with new methodologies, and continuously learning.
Emerging technologies like AI, digital spaces such as Roblox, and hardware like Meta Quest 3 and Apple Vision Pro are revolutionizing the marketing industry, presenting exciting opportunities for brands to engage with customers in new ways.
Hauserman stresses that resisting the cultural adoption of technologies and other trends in marketing is a recipe for failure, as these changes are inevitable and must be understood and leveraged to stay relevant.
Read at The Drum
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