"DoorDash's ad, which came from Wieden+Kennedy Portland and aired in the fourth quarter, at first portrayed the code as pretty simple: DoorDash-all-the-ads-2024-promocode," an AdAge article reviewing the commercial said. "But it didn't end there."
"We got no nos," chief marketing officer of DoorDash Kofi Amoo-Gottfried told AdAge in an interview. "Every single brand we spoke to thought it was fun."
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