Retail Media Sees Significant Growth; Audio Makes a Splash in AUS Amid Slowed Ad Spend; US Agencies See Falling Revenues
Briefly

A forecast this week found that retail media is the fastest growing form of ad spend, with experts predicting it will make up one-fifth of worldwide digital ad spend this year.
Audio is making a splash in Australia: new research finds that agencies in the country plan to increase their audio investment significantly - streaming audio by 61%, and podcasts by 64%.
Read at Exchangewire
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