Publicis credits new business tailwinds, tech rebound for continued strength
Briefly

CEO Arthur Sadoun attributed Publicis Groupe's Q1 momentum to strengths in data-driven marketing, tailwinds from new account wins, and a broader rebound in the technology sector.
The company affirmed 4% to 5% organic revenue growth guidance for the full year, following a strong Q1 showing and a recent pledge to invest heavily in artificial intelligence.
Read at Marketing Dive
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