Nutella capitalizes on greatest free advertising moment in history on NASA Moon mission
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Nutella capitalizes on greatest free advertising moment in history on NASA Moon mission
"The scene unfolded aboard NASA's Artemis II mission, where a tub of Nutella casually floated out of the spacecraft's kitchen like it had a call time and a lighting crew."
"Nutella's marketing team shared video of the delicious advertising accident, writing: 'Honored to have traveled further than any spread in history. Taking spreading smiles to new heights.'"
"The clip caught the attention of Nutella's marketing team, with the post being viewed nearly 200,000 times as of Monday evening."
"NASA's Kennedy Space Center got in on the fun, writing in a post on X: 'Enjoying sweet treats while our Artemis crew takes sweet photos of the Moon!'"
A jar of Nutella achieved viral fame during NASA's Artemis II mission as it floated in zero gravity, creating a perfect product shot. Social media users praised the moment as the greatest free advertisement in history. Nutella's marketing team responded by sharing the video, highlighting the jar's journey further than any spread before. NASA's Kennedy Space Center also joined in, celebrating the unique moment. This incident occurred just before the Artemis II crew surpassed Apollo 13's distance record from Earth, marking a significant milestone in space exploration.
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