Despite prevailing struggles in the publishing industry, the Lad Bible Group flourished, tripling revenue from £30 million in 2020 to £90 million today, with advertising driving 98% of income. The company's audience has grown to over 503 million, led by CEO Solly Solomou's vision to evolve into a 'global entertainment powerhouse'. Looking ahead, Lad Bible aims to reach £200 million in revenue by expanding its U.S. presence, forging AI partnerships, enhancing IP management, and exploring strategic acquisitions to target a $2 billion goal.
"Last year marked what Solomou described as a 'good step' toward Lad Bible Group's ambition of becoming a 'global entertainment powerhouse.'"
"We see that as an opportunity to accelerate towards our $2 billion line of sight."
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