Trendspotting is the skill of detecting emerging patterns within your industry before they reach the peak of their influence... a strategic tool that scans the environment for signals-subtle hints about what's gaining traction and what's on the way out.
Effective trendspotting involves recognizing and interpreting these signals in the context of your specific market and business model. It requires a combination of analytical skills and intuitive thinking to discern which trends are likely to have a significant impact.
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