"It started out just rolling up to friends or family who needed things moved. Then expanded to showing up at job sites." - Shaun Merritt
"I recognized that what I really loved was being able to take 25 years of experience and guide and help. So I started to lean into thought leadership." - Stefanie Ricchio
"A lot of these older builders and pros, they resonate more with a personal touch and seeing someone they know associated with a service." - Shaun Merritt
#entrepreneurship #marketing-strategies #small-business-growth #budget-friendly #grassroots-marketing
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