How to Get the Biggest Squeeze Out of Your Brand Film
Briefly

Understanding the marketing potential of your film's content, and how to leverage it effectively, will also help you pitch brand films more convincingly to your team.
My aim is to make what's below as tactical as possible, drawing from recent success with films I've directed, produced, and marketed.
Give your social media manager or videographer early access to raw footage from your film, and they will soon be showering you with praise and inv.
Read at Brandingmag
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