"There's so much technology out there that leads to so many shortcuts," says the company's CEO Chris Gokiert. "Brands come to us for uncompromising design that looks fantastic and leaves an impression."
Building ArtBot-as well as the collaborative environment behind its creation-has earned Critical Mass a place among Fast Company 's list of the Best Workplaces for Innovators for 2024.
To help nurture a new generation of talent, the company created Trailhead, a talent-development program for students, recent graduates, and career changers that requires no formal experience-only a real passion.
"A lot of big thinkers in our industry have come from nontraditional backgrounds," Gokiert says.
#digital-marketing #content-orchestration #talent-development #innovation #nontraditional-backgrounds
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