"For many creators, determining rates can feel like a shot in the dark. Some base their rates on brand offers, while others rely on feedback from fellow creators."
"With fypm.v, you can look up how much brands have paid other creators for sponsored content and UGC in the past, how many followers they had, usage rights and exclusivity terms."
"The FYPM 2024 Creator Pricing Benchmark Report serves as a valuable tool for creators, highlighting key elements like production value, endorsement value, distribution value, and opportunity cost."
"Follower count remains one of the most recognizable metrics in influencer marketing, but it shouldn’t be the only determinant of a creator's worth."
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