Hailey Bieber incorporated her baby bump in a Rhode Beauty campaign, steering away from the brand's usual risqué aesthetic. Pregnant celebrities like Rihanna are also embracing this trend.
Hailey Bieber showcased a casual maternity look in a Rhode Beauty ad, subtly featuring her Peptide Lip Tint products in her back pocket. Her pregnancy announcement was made in a stylish way on May 9.
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