86.3% of small business owners never make more than $100,000 a year because they view themselves as the center of their business.
People often ask if personal-branded businesses can be sold. The answer is yes... The value is not just in the person, but also in what they leave behind, the products they created, and the community around them.
"For years people told me I could not sell my business because I was the face of it. The truth is someone can come in with a different marketing plan... However, if you are the fulfillment, no one wants to buy your business." - Nathan Hirsch
It might seem hard, but there are a fixed set of steps you can take to make the transition from a personal brand to a business brand happen. Your name, face, and energy started and grew your business.
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