TikTok users are trying something new: buying and using only what they need. They're calling it underconsumption core, the latest move away from influencer culture.
Instead of pristine fridge shelves, makeup bags with the latest products and fashion fads, users are posting simplified closets, secondhand clothes that have lasted for years and minimal makeup and skin care collections.
Experts suggest that this shift towards simplicity and normalcy is a response to economic hardship, indicating a refreshing trend towards relatable content.
[
Collection
]
[
|
...
]